Wilska Terhi-Anna, Professori / Professor

Professor of Sociology
Wilska Terhi-Anna, Professori / Professor
Sosiologia / Sociology
Opinkivi 308.1.

I received my Ph.D (Sociology) at the University of Lancaster, UK in 1999, Lis.Sc (Econ. Sociology) in 1995, and M.Sc (Marketing) in 1992 at the Turku School of Economics. I was appointed to the University of Jyväskylä in 2009. Prior to that, I worked as Professor of Economic Sociology at  the Turku School of Economics.  I have also worked at the Finnish Youth Research Network, National Consumer Research Center and the Population Federation of Finland.

Research areas

consumption, consumer culture, commerce, lifestyles, children and youth, ageing and life course, ICT and digitalization, well-being and wellness, sustainability in consumption and everyday life

Research projects:

Digi50+ Mature consumers, customer experience and value creation in digital and physical environments, TEKES 2015-2017

The motives and determinants of wellness tourism, JYPE-foundation, 2016

Utilising digital environments in the consumption of wellness services of mature customers - Case Peurunka, JYPE-foundation, 2015

ERIKA2020 Visions of the Future of Specialty Retail into the Year 2020, TEKES 2010-2012

Caring and sharing? The allocation of time and money in the family, Academy of Finland 2006-2008

Recent publications:

Taipale, S – Wilska, T-A – Gilleard, C. (eds.)( 2017). Digital Technologies and Generational Identity: ICT Usage Across the Life Course. Forthcoming in August 2017. London: Routledge.

Wilska, T-A - Lintonen, T. (2017) Nuorten rahat ja yhteiskunnallinen muutos. Teini-ikäisten käyttörahat ja niihin vaikuttavat tekijät 1983-2013 [Young people’s money and social schange. The disposable income of teenagers and their determinants 1983-2013]. Yhteiskuntapolitiikka 82, 1/2017, 5-18.

Keller, M. – Halkier, B. – Wilska, T-A & Truninger, M. (eds.) (2017). Routledge Handbook on Consumption. London: Routledge.

Kuoppamäki, S-M. – Wilska, T-A. – Taipale, S. (2017) Ageing and consumption in Finland: the effect of age and life course stage on ecological, economical and self-indulgent consumption among late middle-agers and young adults between 1999 and 2014. International Journal of Consumer Studies. http://onlinelibrary.wiley.com/doi/10.1111/ijcs.12353

Koskinen, V. – Ylilahti, M. – Wilska, T-A. (2017) “Healthy to heaven” — Middle-agers looking ahead in the context of wellness consumption. Journal of Aging Studies 40 (1) 36–43

Kuoppamäki, S.-M. – Taipale, S. – Wilska, T.-A. (2017). The use of mobile technology for online shopping and entertainment among older adults in Finland. Telematics and Informatics 34 (4), 110–117.  http://dx.doi.org/10.1016/j.tele.2017.01.005

Kekäläinen, T - Wilska, T-A –Kokko, K. (2016) Leisure Consumption and Well-Being among Older Adults: Does Age or Life Situation Matter? Applied Research in Quality of Life .

Keller, M. – Halkier, B.– Wilska, T-A. (eds.)  (2016) Special issue: “Environmental governance and communication meet everyday life: the (im)possibilities of sustainable consumption in Europe”. In press: Environmental Policy and Governance 26 (2).

Keller, M. – Halkier, B. – Wilska, T-A (2016) ‘Policy and governance for sustainable consumption at the crossroads of theories and concepts.’ Environmental Policy and Governance. 26 (2), 75-88.

Wilska, T-A – Lintonen, T. (2016) ‘The gender gap in teenagers’ incomes. A 30-year trend in Finland 1983-2013.’ Journal of Youth Studies. 19 (4), 421-437

Tuukkanen, T. - Wilska, T-A (2015) Online environments in children’s everyday life: Children’s, parents’ and teachers’ points of view’.Young Consumers 16 (1), 3-16. http://www.emeraldinsight.com/toc/yc/16/1

Aro, R. - Wilska, T-A. (2014) Standard of Living, Consumption Norms, and Perceived Necessities. International Journal of Sociology and Social Policy. Issue 9/10, 2014. http://www.emeraldinsight.com/doi/full/10.1108/IJSSP-06-2013-0064


"Sociology of consumption and lifestyles"

Digitaalinen elämä - Digital Life (In Finnish)

Master's Seminar

Ph.D. supervision