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Episode 1: Millennials

Interview with Tina McCorkindale

In this episode of Unboxing Content Marketing we talk about millennials. Who are they and what are they interested in? Our guide in learning more about millennials is Dr. Tina McCorkindale, the President and CEO of the Institute for Public Relations. Her research areas include social media, mobile technologies, engagement and reputation. She has also studied how millennials interact with organizations on Facebook.  

Tina McCorkindale

Tina McCorkindale. Pic: Institute for Public Relations. 

What kind of social media users are millennials? And what do they value, when it comes to content? Listen to our podcast to find out. 

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23. lokakuuta 2017, viikko 43, Severi. (*)

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