Mayura Selvarajah

Research Assistant
Unit
Faculty of Humanities and Social Sciences
Department / Division
Department of Music, Art and Culture Studies
Email
mayura.m.selvarajah@jyu.fi
Mobile
+358505602406

Publications

Publication
2025

Redefining bandwagon cues

Global Marketing Conference. Global Marketing Conference Proceeding.
Wahid, Risqo
Rauf, Muniba
Selvarajah, Mayura
Neto, Pedro
Mavrolampados, Anastasios
El Hosri, Eeva-Lotta
Luck, Heidi
Khriyenko, Oleksiy
Luck, Geoff
Publication
2024

Content Marketing Cues on Social Media

Australian & New Zealand Marketing Academy Conferences. ANZMAC Conference Proceedings.
Wahid, Risqo
Selvarajah, Mayura
Neto, Pedro
Mavrolampados, Anastasios
Rauf, Muniba
El Hosri, Eeva-Lotta
Luck, Heidi
Khriyenko, Oleksiy
Luck, Geoff
More publications from this author

Research groups

Sound Science Lab logo blue white 1920x1080
Research group

Sound Science Lab

The Sound Science Lab advances research at the intersection of the creative and brain sciences to elucidate how we perceive, understand, and experience music in daily life and applied contexts.

Projects

AUDISSION logo
Project

AUDISSION

AUDISSION is a Business Finland-funded pre-startup developing cutting-edge predictive technologies for advertising and other audiovisual content.