Discover Your Impact – Join Shimmer 2025!
Are you a student eager to make a difference through entrepreneurship? Do you want to build real-world solutions that matter — not just for business, but for people and the planet?
Shimmer 2025 is a multi-week entrepreneurship and innovation program taking place in Jyväskylä, Finland, during autumn 2025. It brings together students, companies, and changemakers to co-create value-based startup ideas that address today’s most pressing social and environmental challenges.
Theme: Impact Economy – Value-Based Companies Shaping the Future
This year’s theme challenges participants to rethink entrepreneurship through the lens of sustainability, inclusivity, and ethical innovation. Students will explore how businesses can be both profitable and purposeful.
Program Schedule
- Start: September 30, 2025
- End: October 23, 2025
- Location: Yritystehdas and University of Jyväskylä
- Key Sessions: Impact Business Vision, Market Insight, Business Models, Branding & Sales, Pitching Masterclass, and a final Pitching Competition
Final Event: Impact Business Day
Held at the University of Jyväskylä, this event features:
- A live startup pitching competition judged by industry experts
- Keynote speeches from leaders in business, academia, and policy
- A panel discussion with impact-driven companies
- Networking opportunities with students, startups, and regional innovators
Why Participate?
- Free of charge for all students
- Hands-on mentoring and real startup development
- Learn future-ready skills: pitching, branding, leadership
- Gain visibility and connect with potential employers and collaborators
Shimmer is more than a course — it’s a launchpad for the next generation of changemakers.
For more information or to sign up, contact:
- Kirill Anton (Brande Oy): kirill.anton@brande.fi
- Mea Matero (JES): mea@jkles.fi
